HOW WE DO IT


Seriously? "Tournament Quality" fishing rods for half the price?

What's the catch?

There isn't one. Seriously. No BS.


Just an honest and true product.

The other custom fishing rod companies start with a high MSRP because they sell through retail stores and give them a large margin, and they have big sales staffs to who they pay a commission. Here at Old 18 Outfitters, we decided to cut out the middle man and give the blue-collar outdoorsman a great deal by selling to you. We’ll give you the same quality fishing rod - and better - and save you money, because we can.

We have built a strong relationship with our rod blanks manufacturer and stress heavily on quality control and consistency. We can guarantee you're getting the best that's out there, every time. With our 1835 series, for example, the blanks are spun, tested, and crafted directly in the factory where they add our extremely light and durable guides, split-grip cork based handle, the reel mount and all the other components that make the rod amazing. We've cut costs at every point in the rod building and selling process so you can get the best rod on the market for the money, guaranteed.

HOW THE RODS ARE MADE


WHAT YOU ACTUALLY PAY FOR


So, what is it you actually pay for with most fishing rods? A name. That's where most of your money goes. You're buying a name brand or an endorsement and fancy marketing to make you feel like you're getting more. We create our fishing rods with the same, high-quality parts, expertly assembled by some of the most respected custom rod builders in the industry. The other guys will charge you $200, $400, $500 and more, simply because you'll pay for their name. We can build the same quality fishing rod, or better, at half the price or better - because we can.

QUIT OVERPAYING FOR STUFF THAT DOESN'T MATTER


Instead, buy a rod that is honest, true, and exceptional to the core.
Whatever rod you choose, you'll get the best rod on the market for the money...guaranteed.

SEE THE
FISHING RODS


Tournament Quality. Better Price. No BS.